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| THE NEW IDEA: a reversible cap. |
| A BIG OPPORTUNITY: IDEAS Agency was challenged not just with how to promote it, but how to use it. The range of ideas included home and away colors for sporting events. Corporate logos on one side, and product logos on the other. Promotional slogans outside and event slogans inside (or outside, depending on the wearer's mood). Then, targeted mailings helped reach an assortment of possible buyers. |
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We have also produced consumer brochures for Hunter Douglas Window Fashions, Keyspan Energy and Land Rover. |
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